When it comes to advancing gender equality, male involvement is not just a ‘nice to have’, instead it is essential as they often hold the majority of executive positions in most organisations. However, research points to ‘diversity fatigue’ amongst men, and an increasing resistance to DEI initiatives, with some feeling they are becoming the most victimised group.
To better understand the motivations of male inclusion leaders and allies, Men For Inclusion and Barnett Waddingham have undertaken a joint study to further explore this as well as the benefits and challenges of their work.
“The path to true diversity, equity, and inclusion calls for a dynamic shift in engagement strategies. It’s time for those responsible for DEI initiatives to steer towards a brighter future, one where our male majority stand as enthusiastic leaders in the journey. Gone are the days of solely relying on the business case or highlighting the impact of unconscious bias and micro-aggressions. Our study reveals an empowering truth: when we engage men positively and meaningfully, they become champions for diversity, igniting the crucial cultural, behavioural, and value changes needed to foster greater inclusion and equity. It’s undeniable that those already championing inclusion are reaping the personal benefits, even if these rewards often remain unspoken in workplace conversations. It’s high time we amplify these success stories, create a chorus of role models, and foster open dialogues about the personal advantages gained from active engagement. It’s a powerful recruitment tool to inspire more men to join the ranks of active participants. ”
– Mark Freed Men for Inclusion
Download the full research report here: Barnett Waddingham x Men for Inclusion Report: The Importance of Male Involvement in Accelerating Gender Equality
For more information about this report or working with Men for Inclusion on your own Consultancy & Research project, please contact: Mark.Freed@Menforinclusion.com or Gary.Ford@menforinclusion.com