17 Aug 2025

“Tradwife” Enters the Dictionary — But Where Are the Words for Breaking Gender Stereotypes?

🚨 “Tradwife” is now in the Cambridge Dictionary.

Yes, you read that right. The word now officially describes a woman who embraces a traditional role as a wife and homemaker.

And let me be clear: I fully respect freedom of choice. If that’s the life someone wants – fantastic.

But here’s my concern 👇

I’ve spent the last 25 years helping people break away from outdated stereotypes. So while I understand why tradwife makes the cut, I can’t help but notice what’s missing…

🔎 Where’s the positive word for men who have broken away from male stereotypes – men who no longer feel trapped by the outdated expectations of being the “breadwinner,” “stoic,” or “tough guy”?

🔎 Where’s the uplifting word for women who have shattered stereotypes – often juggling marriage, motherhood, and a career – while carving out their own identity?

Language matters. If we can celebrate a return to “traditional” roles, surely we can also celebrate those who are breaking free from tradition to define life on their own terms.

So here’s my provocation:
➡️ What would YOU call them?

Because until we give these people a name, their courage risks being invisible.

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